Here are some key print design trends that emerged in 2017:
Color Trends
– Duotones and Gradients: Duotones and gradients were popular in 2017, with many designers using bright and vivid color combinations.
– Neon Colors: Neon colors were also trending, often used in combination with other bold colors.
– Pastel Colors: Soft pastel colors were used to add a touch of elegance and sophistication to designs.
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Typography Trends
– Mixing Font Styles: Mixing different font styles, such as script, bold, and thin fonts, was a popular trend in 2017.
– No-Holes Designs: No-holes designs, where the centers of letters are left whole, were trending in 2017.
– Minimalist Typography: Thin text fonts and open negative space were used to achieve a soft, light feel.
Pattern and Design Trends
– Geometric Shapes: Geometric shapes, patterns, and lines gave designs a modern look.
– Retro Wave: Retro wave, a style that combines 80’s elements with neon colors and backgrounds with palm trees, was popular in 2017.
– Boho-Chic: Boho-chic designs featured cool images like feathers, flowers, arrows, antlers, animals, and colorful patterns.
Other Trends
– Metallic and Foil Prints: Metallic and foil prints were trending in 2017, often used in sportswear and spirit wear.
– Mixed Media: Mixed media prints with matte and metallic finishes created exceptional effects on apparel.
– Unique Logo Placement: Unique logo placement, such as printing logos on sleeves or lower front and back placements, was also trending.²